Experienced, scalable financial management
When you face rising costs and heavy competition, having a consistent, flexible back office is essential for greater control of your financial management. However, continued labor shortages and the need to cut costs can make hiring and maintaining an in-house financial team complicated.
Wipfli’s outsourced retail accounting services can help you build a financial team capable of scaling with your growth goals, at the pace you set. We provide the retail-experienced talent you need to improve processes and make smarter business decisions. We also offer access to experienced executives who can provide insight into your profit optimization opportunities.
Why Wipfli?
Wipfli’s team of accountants, advisors and financial specialists can perform all the day-to-day functions of an in-house financial team — without the complexity and cost.
We bring retail industry experience to our services, tailoring our work to meet your business’s unique needs and applying the latest accounting technology to deliver new visibility into your business. From analyzing cash flow to maintaining tax compliance, we support your financial management so that you can focus on maintaining a growth trajectory.
How we help you
Wipfli’s fractional CFO and controller service brings significant financial knowledge to your organization. We focus on strategy and surfacing insights that help you identify and create new opportunities to generate profit and better manage cash flow.
As part of our accounting for retail services, our outsourced CFO can help:
- Provide financial analysis and strategic planning.
- Create key performance indicators.
- Evaluate margins and cost drivers by product or evaluate financial stability by program.
- Analyze cash-flow forecasting with management.
- Identify opportunities to improve cash flow.
- Manage workers’ compensation relationships and negotiate pricing.
- Analyze spending habits.
- Analyze significant vendor relationships and trends.
- Consult on debt structure and refinancing opportunities.
- Create and oversee action plans to address budget gaps.
- Recommend benchmarks to measure performance.
- Maintain banking relationships.
- Perform bad debt calculations and analysis.
- Attend board meetings.
As part of our fractional CFO service, we assist in controller functions to support your business with:
- Performing month-end close.
- Forecasting and recommending payments based on cash flow.
- Reviewing and analyzing financial statements, identifying trends.
- Monitoring budget to actual, identifying variances.
- Assessing opportunities for automation and integration.
- Overseeing the production of periodic financial reports and KPIs.
- Supervising payroll processing and submission.
- Performing commissions calculations.
- Overseeing accounting department personnel.
- Preparing and submitting debt covenants and borrowing base reporting.
- Liaising with tax preparer.
- Providing support for your financial strategic plan.
- Performing cash flow management and oversight.
- Monitoring accounts receivable aging and advising management on overdue accounts.
- Reconciling expense reports to employee credit card statements.
As part of our fractional CFO service, our outsourced accounting solutions support key areas, including:
- Downloading and monitoring bank activity.
- Preparing and submitting sales and use tax returns and helping manage sales tax compliance.
- Entering vendor invoices.
- Reconciling vendor statements.
- Paying vendors and tracking accounts payable.
- Managing and storing financial documents in the cloud.
- Entering transactions from employee expense reports.
- Recording invoice payments and tracking accounts receivable.
- Submitting 401(k) payments.
- Processing and recording payroll.
- Creating customer invoices.
- Downloading and monitoring credit card activity.
- Reconciling credit card and bank statements.
- Recording depreciation.
- Tracking and adjusting significant balance sheet accounts (e.g., prepaids, accruals and debt).
Wipfli can help elevate your CFO with personalized coaching from a Wipfli CFO.
Our team provides your finance leadership with a comprehensive and customized growth plan, designed to help them thrive in key areas including:
- Cash flow management.
- Strategic decision-making.
- Financial strategy and planning.
- Financial reporting and compliance.
- Risk management.
- Project or program cost management and efficiency.
- Capital structure and project financing.
We also provide a deep bench of support that can augment your CFO, giving them time and increased capacity for special projects and helping them excel in their daily workload.
Our team
Kelly R. Runge, CPA
Kelly Runge is a partner in Wipfli’s business advisory services practice. She provides consulting services for small and medium-sized companies. Kelly helps her clients meet their ongoing compliance needs as well as their short- and long-term business objectives.
Angela M. Bachman
Angie Bachman is an accounting services senior manager providing clients with controller-level services. She has a great deal of experience in working with a variety of small and midsized businesses, helping clients with their everyday financial needs including tax, payroll, and general business questions. Angie has a strong understanding of what accounting procedures need to be in place for clients to achieve their desired results.
Ryan Swiderski
Ryan Swiderski is a technology partner serving the MRD practice. He leads Wipfli’s retail and consumer products industry, specializing in CX tech, including Microsoft Dynamics 365, Salesforce, ERPs, business intelligence solutions and more.
Let’s talk. Fill out the form below, and we will be in touch to discuss your business’s needs.
CASE STUDY
Wipfli’s outsourced accounting helped Ace Hardware of Coalinga change its accounting method, set KPIs and streamline processes.
